Referencing a case study from the flexible packaging industry, we provide a step by step guide on how B2B companies can setup and launch a new outbound prospecting program in 12 to 16 weeks.
· 31 min read
By developing an investment case for outbound prospecting, B2B companies can validate the significant upside potential and understand how to manage the potential downside financial risk.
· 35 min read
B2B companies with a compelling value proposition can leverage outbound prospecting to specialize and strengthen their sales process, engage new customers, and accelerate organic growth.
· 9 min read
Having a clear, pragmatic, and well articulated investment case for a planned digital transformation program can help senior executives to quickly move from consideration to action.
· 8 min read